Practical research on generative engine optimisation. How AI search engines work, how brands appear in them, and what you can do about it.
Top-of-Funnel vs Bottom-of-Funnel GEO Prompts: How to Get the Mix Right in 2026 Most GEO tracking setups are skewed. Teams monitor a handful of branded queries, a couple of "best [category]" prompts,...
How Many Prompts Do You Actually Need to Track GEO Properly in 2026 The honest answer: more than you think, but fewer than you fear. For meaningful AI visibility measurement, you need at least 30-50...
How to Build a GEO Prompt Universe That Reflects Real Search Demand in 2026 A GEO prompt universe is the complete set of natural-language queries you track across AI search engines to measure your...
The Best Free GEO Tools in 2026 (and Where They Quietly Fall Apart) Free GEO tools exist. Some of them are genuinely useful for getting started with AI search visibility tracking. But every free tier...
Peec AI Alternatives: 7 GEO Platforms Worth Evaluating in 2026 Peec AI is genuinely good. The Berlin-based team raised €29M, signed more than 1,300 brands, and crossed $4M ARR in roughly ten months....
Peec AI vs Profound vs Searchable: Which GEO Platform Should You Choose in 2026? If you're standing at the fork between Peec AI, Profound, and "Searchable" for GEO tracking in 2026, here's the short...
How Many Prompts to Track for GEO: Best Practice Guide for 2026 Most brands tracking GEO visibility are either under-tracking with 10-15 branded queries, or over-tracking with hundreds of prompts...
Best GEO Tracking Platforms in 2026: A Practitioner's Comparison The best GEO tracking platforms in 2026 are Peec AI, Profound, Otterly.AI, and Searchable. Each monitors how your brand appears in...
GEO vs SEO vs AEO: What Each One Does and Which You Need in 2026 SEO gets your brand ranked in blue links. GEO gets your brand mentioned in AI-generated answers. AEO gets your content pulled into...
The Complete Guide to Generative Engine Optimization (GEO) in 2026 Generative engine optimization is the practice of making your brand visible inside AI-generated answers, not just on traditional...
What Is GEO? A Plain-English Guide to Generative Engine Optimisation in 2026 GEO (Generative Engine Optimisation) is the practice of making your brand appear in AI-generated answers. When someone...
